We Convert Products To Brands

We Deep Dive In To Products

We understand products from the perspective of the seller, customer, influencer, decision maker, advertiser and the society to build holistic product content strategies.

We Create Compelling Visual Communication

Our high impact creative team works fluidly across images, videos, design, content, copy and more to create a compelling visual story that turns the product from a want to a desire and to a need.

We Seamlessly Integrate Creativity With Technology 

We build and adapt powerful technologies that will increase the impact of our creative efforts. Our tech tools empower our customers as well as our teams to minimise friction and maximise the value we deliver. 

Leadership

Nawaz Gaffoor

CO-FOUNDER & CEO

3X founder who has built million-dollar D2C brands on Amazon. Comes with varied experiences such as building one of the largest soft luggage manufacturing companies in India, an ERP tool, B2B procurement platform, and eCommerce Brands. Movie buff, avowed A R Rahman fan, and a vegan by choice. Enjoys running, hiking, and sports of all kinds.

Garima Kakkar

CO-FOUNDER & CCO

A creative soul and a yoga teacher turned entrepreneur. Comes with over a decade of experience across varied design functions such as product, UI, UX, brand, culture, and more. Bibliophile, a vegan advocate, and a coffee aficionado who believes that good design is fundamental to building anything from brand, and culture to companies.